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4 Ways to Optimize Holiday Marketing on Social Media
The holiday season is fast approaching and it’s never too soon to get a leg up on holiday marketing. Who can forget the WestJet Christmas Surprise video that surpassed all expectations and went viral...
View ArticleSocial Media Hardware and Software Your Marketing Team Needs
Hotels need networks. You have room for conventions, guests, and parties. But you won’t get those contracts if you don’t know how to network in the digital age. Equip your marketing team with the best...
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Namaste: How Yoga Retreats are Leveraging Digital Marketing
Many businesses are stuck in the last century when it comes to marketing. This is especially true in the yoga retreat industry around the world. New customers are the lifeline of any successful...
View Article5 Video Marketing Trends to Watch in 2018
Online video consumption has skyrocketed in the last five years. As video continues to be a content medium of choice for many consumers, brands will invest heavily in online video as a way to connect...
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Law Firm Marketing: Nine Effective Digital Marketing Tactics
Nowadays, more and more businesses rely on digital marketing to bring their venture to the next level. Businesses need more than customer referrals and walk-ins. Law firms and lawyers are not exempt...
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7 Ways Live Video Changes The Way People Consume Content
It’s easy to forget YouTube is nearly 15 years old. When it launched in early 2005, internet infrastructure was far from ready to deal with anything approaching HD video. Even SD footage was a...
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How to Engage Customers with Animated Marketing Videos
Animated Marketing Videos Can Play a Pivotal Role in Your Marketing Mix From Snow White to Toy Story 4, decades of material proves animation can stir people’s emotions in powerful ways. Audiences love...
View Article3 Online Marketing Tips for Real Estate Professionals
As a real estate professional, you know people are shopping for homes differently. The ease of looking online for properties makes old-school marketing efforts inept. In fact, one report from 2013...
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7 Ways to Create a Compelling Instagram Video Content Strategy
Creating a compelling Instagram video content strategy is no longer optional. eMarketer predicts 26.9 million new users will join Instagram in 2020. With that, 75.3% of the US businesses are also...
View ArticleSimple Ideas for Creating Valuable Ads that Convert
Today’s business owners have a spectacular range of options when it comes to marketing their products or services. The rise of social media platforms and various online tools makes it easier than ever...
View ArticleTikTok Video Marketing: Secret Weapons To Gain More Followers
In a relatively short period, TikTok evolved from just another app to a household staple. Even those who don’t identify as one of the 800 million users worldwide know the name and what it’s all about....
View Article7 Content Marketing Trends To Look Out For in 2022
Content marketing is essential to reach your target audience and grow your business. It’s crucial to monitor content marketing trends to keep up with what your customers want and stay ahead of the...
View ArticleInteractive Content: What Is It and How to Master It
Content marketing revolves around creating and publishing content aimed at your target audience. Content can be incredibly effective for encouraging people to return to your website, generating leads,...
View ArticleHow Tech Advancements Drive More Immersive and Personalized Marketing...
Marketing is all about connecting with consumers. Great campaigns are both memorable and moving; they make your audience feel “seen” and build brand loyalty amongst your customers. However, creating a...
View Article5 Ways to Enhance Your Video Marketing Strategies
Video marketing is a game-changer, but standing out requires more than simply hitting record. You need to have a well-crafted marketing strategy to create an authentic connection with viewers. Let’s...
View Article8 Hidden Trends in Digital Marketing Strategies
In the fast-paced world of digital marketing, staying ahead means more than just keeping up with new platforms or tools. It’s about identifying the subtle shifts in consumer behavior, technology, and...
View ArticleDigital Marketing Strategies for Small Businesses on a Budget
With today’s digital planning tools, automated workflow solutions, and AI technologies, creating a successful small business on a budget is no longer out of reach. Winning digital marketing campaigns...
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