A Live Journey Through The World of Cinema
Earlier this week, I had the privilege of catching Cirque du Soleil’s IRIS, a journey through the world of cinema, followed by a Q&A afterward with some of the creative staff and performers. The...
View ArticleOnline Meetings Made Easy
In the digital marketing age, many hotel executives are finding themselves needing to be in constant communication with other properties, the eMarketing company that manages their website and/or social...
View ArticleHow to Increase Website Traffic Using YouTube
Some YouTube stats: It is the second biggest search engine after Google Every minute, there is 48 hours of video uploaded Videos get about 3 billion views a month It is owned by Google, so the content...
View ArticleLincoln Trailer to Premiere via Google+ Hangout
A teaser trailer for the upcoming film, Lincoln, appeared today online, two days before the official trailer will be debuted during a Google+ hangout: www.lincolnmoviehangout.com Lincoln is a revealing...
View ArticleHow Australia’s Biggest Cycling Event is Leveraging Social Media
The 2014 Santos Tour Down Under will be held in Adelaide and regional South Australia from January 19-26. The week-long race brings top professional cycling teams to compete in the capital city of...
View ArticleJourney to Extraordinary with Holiday Inn’s First Digital Campaign
IHG (InterContinental Hotels Group) announced the next evolution of its Holiday Inn® brand’s Change Your View platform, Journey to Extraordinary. This new initiative celebrates the inspiring journeys...
View ArticleRitz Carlton Debuts First Social Film Series
At the beginning of September, Ritz Carlton introduced a social film series: A Ritz-Carlton Reserve Adventure. Each day on their social media channels, they featured a clip from the new social film...
View Article3 Tips for Using YouTube for Hospitality Marketing
The 2012 Market Metrix Hospitality Index found that location was the most important factor for travelers when deciding on a hotel to stay in. It’s easy for ad executives to write on a brochure or...
View ArticleThe Future of Content Marketing is Video
Video marketing was once something that was seen as the reserve of bigger brands and companies with big marketing budgets, but thanks to the runaway growth of ever more affordable tech and hardware and...
View ArticleYouTube Celebrates 10th Anniversary
It’s difficult to recall a world without YouTube, but the video giant is coming up on just 10 years old this February 14th. This month’s YouTube anniversary is mostso based on its conception. The...
View Article4 Ways to Optimize Holiday Marketing on Social Media
The holiday season is fast approaching and it’s never too soon to get a leg up on holiday marketing. Who can forget the WestJet Christmas Surprise video that surpassed all expectations and went viral...
View ArticleSocial Media Hardware and Software Your Marketing Team Needs
Hotels need networks. You have room for conventions, guests, and parties. But you won’t get those contracts if you don’t know how to network in the digital age. Equip your marketing team with the best...
View ArticleNamaste: How Yoga Retreats are Leveraging Digital Marketing
Many businesses are stuck in the last century when it comes to marketing. This is especially true in the yoga retreat industry around the world. New customers are the lifeline of any successful...
View ArticleLincoln Trailer to Premiere via Google+ Hangout
A teaser trailer for the upcoming film, Lincoln, appeared today online, two days before the official trailer will be debuted during a Google+ hangout: www.lincolnmoviehangout.com Lincoln is a revealing...
View ArticleHow Australia’s Biggest Cycling Event is Leveraging Social Media
The 2014 Santos Tour Down Under will be held in Adelaide and regional South Australia from January 19-26. The week-long race brings top professional cycling teams to compete in the capital city of...
View ArticleJourney to Extraordinary with Holiday Inn’s First Digital Campaign
IHG (InterContinental Hotels Group) announced the next evolution of its Holiday Inn® brand’s Change Your View platform, Journey to Extraordinary. This new initiative celebrates the inspiring journeys...
View ArticleRitz Carlton Debuts First Social Film Series
At the beginning of September, Ritz Carlton introduced a social film series: A Ritz-Carlton Reserve Adventure. Each day on their social media channels, they featured a clip from the new social film...
View Article3 Tips for Using YouTube for Hospitality Marketing
The 2012 Market Metrix Hospitality Index found that location was the most important factor for travelers when deciding on a hotel to stay in. It’s easy for ad executives to write on a brochure or...
View ArticleThe Future of Content Marketing is Video
Video marketing was once something that was seen as the reserve of bigger brands and companies with big marketing budgets, but thanks to the runaway growth of ever more affordable tech and hardware and...
View ArticleYouTube Celebrates 10th Anniversary
It’s difficult to recall a world without YouTube, but the video giant is coming up on just 10 years old this February 14th. This month’s YouTube anniversary is mostso based on its conception. The...
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